To succeed in today’s environment, category managers must communicate the value they offer more clearly and adopt a more strategic approach to their roles
Catherine Wheelhouse
Member Support and Knowledge Manager
Joined 2013
Following completion of her BSc, Catherine has worked in business publishing for nearly 20 years, initially in law publishing (while she also did the academic training to be a solicitor with the GDL and LPC) at both LexisNexis and Informa. Her first role at Procurement Leaders was to set up and manage the Collaborate community to facilitate information sharing between members on their procurement challenges. She now works alongside the analyst team to manage member queries; whilst using her understanding of member needs to inform new content.
Latest
Changing mindsets for strategic success
Category managers must communicate the value they offer more clearly to engage with stakeholders successfully – that requires them to think like a chief executive